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January 15, 2019

How do we, as an industry, manage in the ever-changing world of advertising and media measurement?

August 2, 2018

Recent data from Nielsen’s Total Audience report showed that the US Adult (18+) population consumed almost 6 hours of video per day in Q1 2018.  Most of that video (93%) was consumed on a TV – 80% was live or recorded TV, and a further 13% was via a TV-Connected device (e.g. DVD, Gaming Console, Internet Connected device).
 

It’s a great report – and worth the read. You can find m...

September 5, 2017

This article shows the importance of desktop devices to digital strategy, with new data from an Australian study of digital habits.

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January 15, 2019

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